Police Re-launch Rape Awareness Advertising Campaign

MOD Police in Northern Ireland work closely with the Police Service Northern Ireland (PSNI) and we recently published the festive campaigns, which they are working together on in relation to drink/driving, “don’t tolerate it report it” and “one punch”.

PSNI have re-launched their rape awareness campaign, which once again, MOD Police fully supports and works together with PSNI in getting the message out.

The Be SMART rape awareness campaign has dedicated messages for young women urging them to watch how much they drink on a night out.  It also warns men that sex without consent is rape.rusure

For the first six months of the financial year (1 April – 30 September) there have been 266 rape offences (including attempts) acrossNorthern Ireland, in comparison to 304 for the same period last year.

The clearance rate from April to 18 November of this year is 24.1 % in comparison to 17.0% for the same period last year that is an increase of 7.1%.

Speaking about the initiative Detective Inspector Gillian Kearney said “Our figures show that there has been a decrease of 38 rapes or attempted rapes in the first six months of this financial year.  Although our clearance rates have increased, we do not want to take this for granted or become complacent.

“With the Christmas party season now fully underway, I would encourage young people to be mindful about the amount of alcohol they consume on a night out.  They should think, do I really need this last drink?  It could end up being the one that they regret taking for many years to come.

“Sex without consent is rape and the consequences for being convicted can have a devastating effect on both the victim and the accused.  It is something sadly, the victim will have to live with for the rest of their life and it is likely that the accused will spend a very long time behind bars.

“We as a Police Service want this campaign to encourage people to make more informed, responsible and healthy decisions about their alcohol intake and also to think about the possible harmful consequences of impaired judgement.”

Supporting the initiative, Susan Reid from Victim Support NI said “Rape shouldn’t happen to anyone. If it happens to you we want you to remember that it isn’t your fault. The effects of this type of crime can have harmful effects over time if you don’t seek help. If we can’t get you the support and information you need, we can put you in touch with the people and organisations who can.”


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